Stride in Swiss Engineering

Stride in Swiss Engineering

Run on Clouds

Leadership:

Caspar Coppetti

Founder

David Allemann

Founder

Olivier Bernhard

Founder

Highlights:

Swiss Performance Running company

First cushioning system that is only active when you need it

Location:

Zurich, Switzerland

Since:

2017

Status:

Current

Stage:

Growth

Investments
Consumer
Stride in Swiss Engineering

Stride in Swiss Engineering

Consumer
Stride in Swiss Engineering

Stride in Swiss Engineering


Run on Clouds


Leadership:


Caspar Coppetti

Founder

David Allemann

Founder

Olivier Bernhard

Founder

Highlights:


Swiss Performance Running company

First cushioning system that is only active when you need it

Location:

Zurich, Switzerland


Since:

2017


Status:

Current


Stage:

Growth


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On was born in the Swiss alps with one goal: to revolutionize the sensation of running. On’s products can now be found in more than 3,000 specialty retailers across 50 countries.

On was founded by Olivier Bernhard, a three-time World Duathlon Champion, and two fellow running enthusiasts, David Allemann and Caspar Coppetti, who sought to build a better running shoe.

The co-founders saw an opportunity to create a radically different cushioning technology for running shoes, a large category that had not experienced much product innovation in recent years. The On team of athletes, sports scientists, engineers and designers developed premium shoes that are worn by both world-class professional athletes as well as everyday consumers seeking to lead an active lifestyle.

Today, On is one of the fastest growing global footwear brands, frequently garnering attention among runners and trade shows for introducing outstanding, highly innovative products. On’s products can now be found in more than 3,000 specialty retailers across 50 countries, as well as on its own website.

Stripes became big believers in On as a result of the company’s best-in-class shoes and apparel, fanatical consumer base, stand-out team, and remarkable global execution. Additionally, Stripes and the On team immediately saw eye-to-eye in terms of the incredible opportunity ahead to leverage social media and online marketing to support digital brand building efforts, while continuing to invest aggressively in the company’s retail partners, market expansion and product innovation. We rediscovered our passion for running through our diligence and are thrilled to be partners with the On team as they continue to build the next iconic athletic brand!