Julie Herendeen Linkedin

Operating Partner Software

Stripes Headshot Julie H


Julie is an Operating Partner focusing on SaaS technology companies.

Areas of Expertise

  • SaaS Go-to-Market
  • Marketing and Product Strategy
  • Product-led Growth
  • International Expansion


Before joining Stripes, Julie was the CMO at PagerDuty. She led marketing, growth, and inbound sales, helping to scale the business through its IPO. There she helped transition the company from a single-product to a multi-product platform for digital operations management while building PagerDuty’s success in the enterprise segment.

Prior to PagerDuty, Julie led the marketing team and self-service business at Dropbox, building their position in the B2B market through product-led growth and international expansion. Julie also led B2B marketing at Uber, served as founding CMO at Lookout and Shutterfly, and led product teams at Yahoo!, Netscape, and Apple.

As a CMO, GM, and product leader who has scaled enduring technology brands, Julie brings together category-defining brand expertise, growth marketing, and deep product experience to help businesses grow. Currently, she serves on the board of directors at Hootsuite, Homebase, and Flock Safety. She previously served on the board of HubSpot.

Julie lives in the San Francisco Bay Area with her husband, son, and daughter. During her free time, she enjoys traveling to new places with the family, hiking, and being outdoors.


Julie also serves on the board of directors at Hootsuite and Homebase and previously served on the board of HubSpot.


B.A. in Economics, UC Berkeley

M.B.A., Harvard Business School

Stripes Headshot Julie H